Amritsar and the surrounding Majha belt grow and mill much of India's basmati. Exporters buy paddy in a short season, age it for months and mill to order for buyers in the Gulf, Europe and North America, each with its own specifications.
01
Procurement and ageing
Mandi purchaseVariety, moisture, price and commission agent
StorageSilos and godowns, by variety and crop year
AgeingStock held to improve cooking quality, with carrying cost
FinanceStock pledged against bank limits
02
Milling to specification
Buyers specify grain length, broken percentage, moisture and whether raw, steam or parboiled. Milling plans and sorter settings are set by order, and each lot is tested.
Head rice recovery on basmati is the difference between a good year and a bad one.
03
Export
Contracts and letters of creditResidue testing by destinationPrivate-label packingContainer stuffingRealisation tracking
04
AI
Price trend analysis for paddy buying and optical sorter data used to predict lot quality.
05
Cost
A one-time cost with first-year AMC free.
One-time
Development cost, agreed before work starts
1 year
Of AMC included free after go-live
Yours
Source code and data, with no per-user fee
